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Upgraded Poly’s E-commerce for Pro-Grade Audio Solutions

We supported Poly in upgrading the technology behind their commerce experience for audio and collaboration devices. The improvements made their system more stable, more efficient, and better equipped to meet the needs of enterprise buyers worldwide.

About the Client

Poly (previously Plantronics) has long been recognized as a pioneer in high-performance audio and collaboration tools for enterprises. Today, as part of HP’s commitment to reinventing digital experiences, Poly continues delivering world-class headsets, conferencing equipment, and UC solutions that help global teams work, meet, and communicate with clarity and ease.

Industry

Technology

Services

Customization, Development, Deployment, Optimization, and Support

Business Type

Enterprise

The Challenge

As Poly continued to expand its suite of enterprise communication products, their digital commerce environment struggled to support the increasing complexity of B2B ordering and integration-heavy workflows. Regular bugs, scattered processes, and limited flexibility slowed product updates and delayed customer purchases of professional-grade devices.

The challenge was to create a dependable, integration-friendly environment capable of managing complex product catalogs, high-volume orders, and global enterprise interactions.

Poly turned to us to achieve several mission-critical goals:

Enhance stability

Enterprise-grade Purchasing Journeys: Develop a stable, robust online commerce platform to support the volume and complexity of B2B enterprise purchasing transactions.

CRM integrations

Consolidate and ensure uniform functionality across all connections to external communication and Customer Relationship Management (CRM) systems.

Workflow Enhancement

The system must be made more flexible and efficient to enable rapid and safe updates to products, configurations, and internal processes.

The Solution

Recognizing the need for a more cohesive and stable commerce ecosystem, Poly engaged us to elevate the systems supporting their global audio and collaboration product lines. Our approach was grounded in creating an environment where complex enterprise transactions could happen effortlessly and reliably.

Through focused enhancements and architectural improvements, we helped Poly create a more predictable and secure digital environment for enterprise buyers.

The Implementation

We approached the project in a structured, multi-phase manner to ensure Poly’s enterprise customers experienced no disruption during ongoing sales and product operations. Each stage allowed us to refine workflows, validate integrations, and align the platform with Poly’s enterprise needs. The implementation was defined by:

1

Staged Implementation

Core modules supporting B2B purchasing and product mapping were stabilized first.

2

Iterative Development

Enhancements were delivered in a series of controlled releases and validated with Poly’s internal teams.

3

Professional Advisory & Support

Our team advised on architectural improvements and workflow adjustments throughout the process.

4

Seamless Integration

UCaaS and CRM connections were refined to ensure accurate, real-time data transfer.

5

Smooth Handoff

Updated components were transitioned cleanly with clear documentation and team enablement.

Technology We Deploy

To strengthen Poly’s digital commerce experience, our team relied on a set of technologies that ensured stability, performance, and clean integration with enterprise communication systems:

For responsive product interactions and seamless user flows

React

HTML5

CSS3

JavaScript

To execute business rules, enterprise ordering logic, and secure transactions

Python

Django

Flask

Node.js

Express.js

Java

To store catalogs, customer accounts, pricing, and order data

PostgreSQL

MySQL

Oracle

To maintain accurate and real-time connectivity across platforms

UCaaS Systems

Payment Gateway APIs

Custom Java Services

For scalable, containerized deployments

Docker

Kubernetes

Cloud-Based ATG Environments

For automated CI/CD and clean operational workflows

Git

Jenkins

GitHub Actions

The Results & Feedback

The improvements made to Poly’s digital commerce environment delivered immediate gains in performance, stability, and integration accuracy. The upgraded system enabled Poly to support enterprise customers with a smoother, more reliable purchasing experience.

Stabilized B2B Workflows

Product configuration and ordering became more reliable for enterprise clients.

Reliable Third-Party Sync

UCaaS and CRM integrations produced cleaner, more accurate data exchange.

Improved Performance Foundation

The updated architecture supported faster updates and smoother long-term scaling.

Cut Cost. Reduce Bugs. Strengthen Integrations. All at Once.

We help you identify the exact upgrades your platform needs to support global scale, complex catalogs, and high-volume B2B transactions.


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