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PetMeds is a well-established online pet pharmacy serving pet owners since 1996. They provide prescription and non-prescription medicines, supplements, and health products for dogs, cats, and horses. The company also partners with veterinarians, insurance providers, and telemedicine platforms to deliver complete end-to-end pet-care support.
As demand for faster, more seamless digital experiences grew, PetMeds began facing challenges around platform scalability, fragmented user journeys, and the increasing need for personalized, real-time interactions. To stay competitive in the evolving pet-care commerce landscape, they required a modern, cloud-ready, AI-enabled foundation capable of improving engagement, speeding prescription workflows, and strengthening operational efficiency.
Pharmaceutical Retail / Online Pharmacy / E-Commerce
Custom API Framework, Cloud Infrastructure Modernization, Enhanced Security Controls, Innovative Digital Features, Operational Automation,
Online Pharmacy / E-Commerce
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Challenges Identified:
1
API foundation and legacy data migration
2
Feature development (“Find a Pet,” contact forms), QA, and user testing
3
Integrations with partners and mobile app improvements
4
Go-live, training, and iterative optimization
RBM modernized PetMeds’ digital platform with a modular, scalable, cloud-powered architecture while retaining Oracle Commerce as the central system. Key outcomes include:
Reduced operational overhead through automation and efficient workflows
Significant annual cost savings driven by cloud modernization
Higher customer retention through faster approvals and personalized experiences
Increased recurring orders powered by AutoShip and smarter recommendations
Full platform scalability supporting millions of users and future growth
Faster prescription processing enabled by integrated vet-portal workflows
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We've streamlined processes to maximize efficiency.
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